Best Free Customer Data Platform (CDP) Software

Dynamics 365 Customer Insights is a powerful customer data platform (CDP) software designed to help organizations harness the power of customer data to drive personalized marketing and enhance customer engagement. This platform provides a comprehensive suite of tools for collecting, analyzing, and visualizing customer data from various sources, enabling businesses to create a unified customer prof... Read more about Dynamics 365 Customer Insights

Adobe Real-Time CDP (Customer Data Platform) is a powerful data management software designed to help organizations create a unified view of their customers. This platform integrates data from various sources, providing real-time insights into customer behavior and preferences. With features such as audience segmentation, personalized marketing automation, and analytics, Adobe Real-Time CDP enables... Read more about Adobe Real-Time CDP

Oracle Cloud CX is an advanced customer experience software designed to help organizations manage and enhance their customer interactions across various channels. The platform offers a comprehensive suite of tools for marketing automation, sales force automation, customer service, and social engagement, ensuring a unified approach to customer relationship management. Oracle Cloud CX provides featu... Read more about Oracle Cloud CX

Apache Unomi is an open-source customer data platform (CDP) software designed to help businesses collect, manage, and analyze customer data in real-time. By integrating with various data sources, including websites, mobile apps, and CRM systems, Apache Unomi provides a unified view of customer interactions and behaviors. This software enables businesses to personalize marketing campaigns, optimize... Read more about Apache Unomi

Salesforce Marketing Cloud is a digital marketing platform offering various tools for email, social media, and mobile marketing. It enables personalized customer engagement with its segmentation and targeting capabilities. The platform provides automation for email campaigns, streamlining communication efforts. It includes robust analytics for tracking campaign performance and customer interaction... Read more about Salesforce Marketing Cloud

Interaction Studio is a cutting-edge web analytics software designed to track, analyze, and optimize customer interactions across digital touchpoints. This robust tool provides real-time insights into website traffic, user behavior, and conversion metrics, helping businesses enhance their online presence. With Interaction Studio, users can create detailed customer profiles by combining data from v... Read more about Interaction Studio

Salesforce for Travel & Hospitality is a powerful hospitality property management software that helps businesses in the travel and hospitality industry manage guest experiences, optimize bookings, and streamline operations. The software integrates customer relationship management (CRM) tools with hospitality-specific features, allowing businesses to track guest interactions, personalize marketing ... Read more about Salesforce for Travel & Hospitality

Salesforce for Retail is a customer journey mapping tool designed specifically for the retail industry, helping businesses understand and optimize their customers' experiences across various touchpoints. The platform allows retailers to map out the entire customer journey, from awareness and consideration to purchase and post-purchase, providing a comprehensive view of customer interactions. Sales... Read more about Salesforce for Retail

Salesforce Genie Customer Data Cloud is a cutting-edge customer data platform (CDP) designed to unify customer information from multiple sources, providing businesses with a 360-degree view of their audience. By integrating real-time data from CRM systems, social media, e-commerce platforms, and more, it creates a single source of truth for customer insights. Genie offers advanced AI-driven analyt... Read more about Salesforce Genie Customer Data Cloud

Salesforce Data Cloud is a data management software that provides a unified platform for consolidating, managing, and analyzing customer data. Designed to enhance customer relationships, the software integrates data from multiple sources, offering a 360-degree view of customer interactions. Salesforce Data Cloud’s AI-powered tools enable predictive analytics, segmentation, and personalized marke... Read more about Salesforce Data Cloud

SAP Customer Data Cloud is a customer loyalty and identity management platform that helps businesses build stronger relationships with their customers by securely managing and leveraging customer data. The software allows businesses to create personalized experiences by capturing customer preferences, behavior, and interactions in real-time. SAP Customer Data Cloud offers powerful consent manageme... Read more about SAP Customer Data Cloud

SAP Customer Data Platform is a comprehensive software solution designed to unify and centralize customer data from various touchpoints into a single, actionable view. By integrating data from multiple sources such as CRM systems, marketing platforms, and social media, SAP Customer Data Platform enables businesses to build a 360-degree view of each customer. This allows businesses to deliver perso... Read more about SAP Customer Data Platform

AppsFlyer is a leading click fraud prevention software designed to help businesses protect their advertising investments and optimize marketing performance. This robust platform offers advanced analytics and attribution solutions that empower marketers to track the effectiveness of their campaigns across various channels. By identifying fraudulent clicks and ensuring accurate attribution, AppsFlye... Read more about AppsFlyer

Customer Link is a cutting-edge customer data platform (CDP) that enables businesses to centralize, analyze, and utilize customer data for more personalized marketing and customer experiences. By aggregating data from various touchpoints—including websites, social media, CRM systems, and mobile apps—Customer Link provides a unified view of each customer’s behavior, preferences, and interacti... Read more about Customer Link

Quantcast is a powerful brand management software designed to enhance digital marketing strategies for organizations. With advanced analytics capabilities, Quantcast provides insights into audience behavior, engagement metrics, and campaign performance. The platform supports targeted advertising, allowing businesses to reach their ideal customers effectively and optimize their marketing spend. Qua... Read more about Quantcast

SAS Customer Intelligence 360 is an advanced campaign management software that empowers businesses to plan, execute, and optimize multi-channel marketing campaigns. With SAS Customer Intelligence 360, businesses can create highly targeted and personalized marketing campaigns across various channels, including email, social media, websites, and mobile apps. The software uses sophisticated analytics... Read more about SAS Customer Intelligence 360

OpenTable is a user-friendly software platform widely recognized for revolutionizing restaurant reservations. It allows diners to easily book tables online at thousands of restaurants worldwide, offering convenience and accessibility. For restaurants, OpenTable provides a robust reservation management system that helps optimize seating, manage customer flow, and reduce no-shows. The software inclu... Read more about OpenTable

HubSpot Operations Hub is a comprehensive software solution designed to streamline and optimize a company's operational processes. With features such as data quality automation, advanced reporting tools, workflow management, and integrations with key business systems, Operations Hub empowers organizations to enhance efficiency and make data-driven decisions. By centralizing and automating key oper... Read more about HubSpot Operations Hub

monday CRM is a highly customizable customer relationship management (CRM) software designed to help businesses manage their sales processes, customer interactions, and workflows in one platform. This intuitive solution empowers teams to track leads, manage contacts, schedule follow-ups, and monitor customer interactions from initial inquiry to post-sales support. With its user-friendly interface,... Read more about monday CRM

ZoomInfo Sales is a powerful lead generation software designed to help businesses identify and connect with potential customers effectively. This platform offers a comprehensive database of business contacts, enabling users to search for leads based on various criteria, including industry, location, and company size. With ZoomInfo Sales, sales teams can access realtime information about prospects,... Read more about ZoomInfo Sales

VantageCloud is an advanced customer experience software designed to help organizations enhance customer interactions and build lasting relationships. This platform provides tools for collecting and analyzing customer feedback, enabling businesses to understand their customers’ needs and preferences. With VantageCloud, organizations can create surveys, monitor social media sentiment, and track c... Read more about VantageCloud

LiveRamp is a leading data management software that enables organizations to connect, analyze, and activate their data across various platforms. With its robust identity resolution capabilities, LiveRamp ensures that businesses can create a unified view of their customers, allowing for more personalized marketing and improved customer experiences. The software facilitates seamless integration with... Read more about LiveRamp

Acquia Campaign Studio is a powerful marketing automation software that helps businesses drive personalized, data-driven marketing campaigns at scale. Built to integrate seamlessly with Acquia’s cloud platform, Campaign Studio allows marketing teams to create, automate, and measure highly targeted campaigns across multiple channels, including email, social media, and web. It offers advanced segm... Read more about Acquia Campaign Studio

Acquia CDP is a powerful Customer Data Platform (CDP) that helps businesses unify and analyze customer data from various touchpoints to deliver personalized, data-driven marketing experiences. By aggregating customer information from websites, mobile apps, CRM systems, and more, Acquia CDP creates a single customer view, allowing businesses to gain valuable insights into customer behavior, prefere... Read more about Acquia CDP

TCS Customer Intelligence & Insights is an advanced artificial intelligence (AI) software designed to help businesses harness the power of customer data to drive personalized marketing, enhance customer experiences, and optimize business strategies. This AI-powered platform collects and analyzes data from various touchpoints, such as websites, social media, and customer interactions, to generate a... Read more about TCS Customer Intelligence & Insights